October 4th 2013

The new Connected website, which is dedicated to helping people travel across Derby using sustainable transport is launched this week. Connected aims to inspire and support people to make more sustainable travel choices.

The Connected website will help people plan journeys and find out more about sustainable travel options available to them. It will serve as a one-stop resource for planning journeys around the city, from a daily commute to a shopping trip. It features a brand new multimodal journey planner, which joins up all sustainable travel across the city, providing users with options which suit them.

It will also showcase best practice by our local businesses, promote successes and the benefits of getting involved. Regular competitions and incentives will also be on offer as a way of rewarding sustainable travel choices. With a social networking element to the site getting Connected and staying up to date will be easy.

The launch of the website is taking place during National Car Share Week (7 – 11 October), during which Connected Travel Advisors are holding a promotional event at Starbucks, Pride Park on Tuesday 8 October, from 8am – 2pm.

Councillor Banwait, Cabinet Member for Neighbourhoods and Streetpride said: “We want to get people thinking about different ways to get to work and around the city and show how there are easy, cheap, and more sustainable travel alternatives. This is a very exciting time for Derby and we have already seen some fantastic developments as a result of Connected. The Local Authority, businesses and communities are showing real commitment in working together on this valuable priority, and the website is an integral part of this. I encourage everyone to visit the website, and see just how easy it is to get around Derby in a more sustainable way, and the personal benefits of doing so.”

Councillor Afzal, Cabinet Member for Planning, Environment and Public Protection said: “I’m proud that Derby already has a high number of people who take the bus, walk and cycle around our city, and we want to build on that. By making small changes people could save money on fuel, help reduce CO2 levels and even improve their health and fitness. The work of Connected is really important for everyone who wants Derby to be a modern city, one that embraces the need to recognize how people can travel safely and in the knowledge that we are playing our part in creating an environmentally sustainable future.

Connected aims to reduce traffic congestion, improve the local environment and enhance the city’s prosperity and growth by increasing travel choices.